economics

Slowing Luxury Growth Means Now is the Time for Content Strategy

Weak H1 2024 earnings reports this week point to the urgency of changing from tactics to content strategy.

Jul 27 •

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Jessica Quillin

Can Web3 Innovation & Content Strategy Help Power Kering Out of the Doldrums?

FSW's new High Frequency luxury monitoring service looks at the short- and medium-term prospects for Kering as we near their February 8 earnings…

Feb 6 •

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Jessica Quillin

FSW Insights: Luxury Strategy and the Year Ahead 2024 (web version)

FSW explores the opportunities and challenges for luxury strategy in the New Year.

Jan 9 •

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Jessica Quillin

FSW Insights: Luxury Strategy and the Year Ahead 2024 (download version)

FSW explores the opportunities and challenges for luxury strategy in the New Year.

Jan 4 •

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Jessica Quillin

Slowing Luxury Earnings Growth Means It Is Time to Rethink Your Content Strategy

FSW explores why luxury brands should strategize their content as a hedge against uncertainty.

Nov 9, 2023 •

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Jessica Quillin

AI, Attribution Models, and Luxury

FSW explores how AI-powered attribution models can help luxury brands measure content strategy efficacy.

Sep 19, 2023 •

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Jessica Quillin

What Content Strategy Offers Luxury CFOs

The growing list of complex tasks faced by finance teams at luxury firms necessitates the adoption of new tools

Sep 8, 2023 •

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Jessica Quillin

Kering Announces a 30% Stake in Valentino at H1 2023 Earnings Call

What all the shifts at the world's second-largest luxury conglomerate may mean for the future of Valentino

Jul 27, 2023 •

Jessica Quillin

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How Luxury Strategists Should Think about Geography

Changing global luxury trends may require some tweaks to global strategies

Jul 25, 2023 •

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Jessica Quillin

What will Marco Bizzarri’s exit mean for Gucci’s innovative strategy and what does it imply for its content strategy?

The FSW team explores the post-Bizzarri landscape and what's next for the Italian luxury giant Gucci.

Jul 18, 2023 •

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Jessica Quillin

Retail Economics and the Luxury Economy

A publication of It's A Working Title LLC

Apr 29, 2023 •

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Jessica Quillin

LVMH Q1 revenue shows continued luxury sector growth

A publication of It's A Working Title LLC

Apr 15, 2023 •

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Jessica Quillin

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