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Quintessential Quiet Luxury: A Conversation with Gianni Colarossi of Hackett
FSW speaks with Gianni Colarossi, VP of Hackett Product, about the legacy of British design and the narrative behind the brand's Autumn-Winter 2023…
Sep 25
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Jessica Quillin
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Bryce Quillin
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Quintessential Quiet Luxury: A Conversation with Gianni Colarossi of Hackett
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IRL+: The Art of Luxury Content in Physical Space
FSW dives into the idea of content strategy for IRL+ content, spaces, and experiences and how brands are missing out on opportunities to build lasting…
Sep 23
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Jessica Quillin
and
Bryce Quillin
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IRL+: The Art of Luxury Content in Physical Space
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Diesel, Nonnycore, and the Strategy of Taste
FSW considers the question of shock value as part of fashion brand and content strategy and its pros and cons.
Sep 21
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Jessica Quillin
and
Bryce Quillin
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Diesel, Nonnycore, and the Strategy of Taste
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AI, Attribution Models, and Luxury
How to Evaluate the Effectiveness of Your Content Strategy
Sep 19
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Bryce Quillin
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Jessica Quillin
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AI, Attribution Models, and Luxury
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Fashion's Digital Divide: A Chat with Louise Laing of PhygitalTwin
FSW talks to Louise Laing, founder of PhygitalTwin, about digital fashion, fashion's overproduction problem, and fashion's digital-physical future.
Sep 18
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Jessica Quillin
and
Bryce Quillin
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Fashion's Digital Divide: A Chat with Louise Laing of PhygitalTwin
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Your Strategy Needs A Content Strategy
Apr 25
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Bryce Quillin
and
Jessica Quillin
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Your Strategy Needs A Content Strategy
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AI and the Future of Fashion Writing
Dec 13, 2022
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Jessica Quillin
and
Bryce Quillin
5
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AI and the Future of Fashion Writing
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Fashion Innovation: Why Brand-Authentic Strategy Wins
Aug 7
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Jessica Quillin
and
Bryce Quillin
2
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Fashion Innovation: Why Brand-Authentic Strategy Wins
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The Relevance of Fashion Week: Why the Business World Should Care
Sep 10
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Jessica Quillin
and
Bryce Quillin
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The Relevance of Fashion Week: Why the Business World Should Care
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How to Create Retail Pop-Ups that Connect
FSW explores the art of retail pop-ups and why getting your content right is key to connecting with customers
Sep 12
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Jessica Quillin
and
Bryce Quillin
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How to Create Retail Pop-Ups that Connect
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The Relevance of Fashion Week: Why the Business World Should Care
FSW makes the case for fashion weeks as a critical lens into business strategy, cultural economics, and the future of fashion.
Sep 10
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Jessica Quillin
and
Bryce Quillin
2
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The Relevance of Fashion Week: Why the Business World Should Care
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What Content Strategy Offers Luxury CFOs
The growing list of complex tasks faced by finance teams at luxury firms necessitates the adoption of new tools
Sep 8
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Bryce Quillin
and
Jessica Quillin
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What Content Strategy Offers Luxury CFOs
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Dress History as Fashion Strategy: An Interview with Dr. Kate Strasdin
FSW talks with Dr. Kate Strasdin about her new book, her narrative strategies as a writer, and how luxury brands are preserving the artisanal nature of…
Aug 29
•
Jessica Quillin
and
Bryce Quillin
1
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Dress History as Fashion Strategy: An Interview with Dr. Kate Strasdin
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Through the Lens of Copenhagen Fashion Week with Cynthia Anderson
FSW sits down with creative Cynthia Anderson to chat Copenhagen Fashion Week and what it's really like to be a runway photographer.
Aug 17
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Jessica Quillin
and
Bryce Quillin
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Through the Lens of Copenhagen Fashion Week with Cynthia Anderson
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What is the Future of Fashion Criticism?
FSW talks with two industry veterans about the changing times for fashion media.
Aug 15
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Jessica Quillin
and
Bryce Quillin
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What is the Future of Fashion Criticism?
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Your Content Calendar is not Your Content Strategy
Fashion and luxury brands need a plan for all their content—not just their marketing content.
Aug 10
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Jessica Quillin
and
Bryce Quillin
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Your Content Calendar is not Your Content Strategy
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Fashion Innovation: Why Brand-Authentic Strategy Wins
FSW explores the mindset of fashion and luxury innovation and why some brands are jumping head first and others are holding back
Aug 7
•
Jessica Quillin
and
Bryce Quillin
2
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Fashion Innovation: Why Brand-Authentic Strategy Wins
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Fashion and Gaming are a Match made in Hyrule
Why fashion and gaming collabs are taking off and why content strategy is key to making them soar
Aug 4
•
Bryce Quillin
and
Jessica Quillin
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Fashion and Gaming are a Match made in Hyrule
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Fashion Strategy Weekly
FSW focuses on how strategy, economics, tech, and sustainability impact fashion, luxury, and the experience economy. A publication by It's A Working Title, LLC.
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